Lauren Bush: “Life’s Too Short To Waste It On Something You Don’t Want To Do”


Lauren Bush, niece of former US President George W. Bush is a model, designer, and an activist. She has graced the cover of Vanity Fair and Vogue magazines throughout her career, and even had a cameo on the popular 90s sitcom ‘Friends’. But that’s not what she is famous for really.

She is reknowned for creating the non-profit organization FEED, which in a sense combines her knowledge of the fashion world with her passion to save the world. FEED, whose mission is to create good products that help the world, was launched in 2007 with her business partner Ellen Gustafson.

They are dedicated to supporting programs and organizations that are effectively working to fight hunger and eliminate malnutrition throughout the world.

Lauren Bush Lauren (she married David Lauren, son of uber designer Ralph Lauren in 2011) chatted with The Daily Beast at Mashable’s recent Social Good Summit and told them her secrets to being a consistent and effective activist, and how others can start their own non-profit.

After a life-changing trip with the United Nations’ World Food Programme in her Sophomore year of college, was her light bulb moment, seeing so many innocent children suffering from hunger.

“I really felt a need to do something, and to create a way for young people to get involved in the fight to end world hunger.” she tells Maggie Dunne.

She knew she wanted to do something in design and also wanted to make a way for young people to be active in issues like this, despite not having a great deal of money as students etc.

After that trip, she was inspired by the bags of food that were distributed by the WFP during her trips with them around Africa, Asia and Latin America. She came up with a design for reversible burlap bag made out of organic cotton, which was stamped with “FEED the children of the world” and the number ‘1’ to signify that each bag feeds one child in school for one year.

Lauren Bush in Honduras

Today, if you look on their website you will they have successfully expanded from bags, to accessories and other apparel to continue raising money for children in third world countries. They have helped raise money to feed 60 million children through their sales, and given over 45,000 children access to vitamins by raising money for UNICEF’s micronutrients supplement program.

FEED currently has a collaboration with Target, in conjunction with Feeding America. The collection features over 50 products which they hope will help feed 10 million children across the United States.

While Lauren has some pretty rad connections in her personal circle, her message to other young people out there is that they too can make a difference. And it has to start with finding your passion and your fit. Let it happen organically, don’t force it.

“Everyone has his or her own unique perspective as well as talents and things they are naturally drawn towards. Really tap into those talents and passions and then, ideally, find a way to combine them in a way that makes the world a better place,” she says.

For Lauren, the idea for FEED came about during college, but didn’t eventuate until two years later because she wanted to take her time creating something important and lasting.

As a fantastic role mode for many young women who are looking to spend their lives doing something meaningful, here’s her advice to you: “Don’t get discouraged!”

“There is a saying that ‘everything worth doing isn’t easy,’ and I really believe that’s true. Stay true to your ultimate vision and purpose. It is really a balancing act. Life is too short to be doing something that you do not want to do.”

She says getting involved by working with a non-profit that you like is a great starting point.

The more you spend your life being involved in meaningful and important activities, the more your purpose will become clear. Let’s not waste our precious moments and young years worrying about what Kim Kardashian is wearing or who’s fighting with who on ‘The Real Housewives’ series.

Thank you Lauren Bush Lauren for being a shining example of class, intelligence, creativity and care.




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