Rumer Willis Talks About Career Integrity & Hating Photoshop


Any child of a major celebrity is bound to get a lot of attention by default, and not always in a positive way. If a celeb offspring achieves something great in his or her career, there is often a lot of skepticism that they are “riding on the coattails” of their famous parents. But there are plenty of cases to prove otherwise.

The daughters of Bruce Willis and Demi Moore have really been showing that a lot lately in their own respective careers. We’ve seen how Scout Willis has become a fierce activist for women’s bodies and joined the “Free the Nipple” movement by walking down New York City topless.

Tallulah Willis recently opened up about her history of drug abuse and why accepting yourself is important.

Rumer Willis is an actress and singer and has firmly cemented herself as a true artist, despite the connections people may make with her mom and dad. In an interview with Elle Magazine, she spoke about her latest appearance in ‘For The Record: Baz Luhrman’ which is a musical theater collection of his greatest hits. Rumer plays the role of Fran from the Aussie movie ‘Strictly Ballroom’ and is stretching her dancing wings too.

She addressed the issue of audiences judging her with an extra measure of skepticism because of her famous last name.


“I think there’s always a stigma in the public about that. Everyone’s always like, ‘Oh, this fucker. What is she going to do?’ They look at you and wonder what you can actually do. There’s a stereotype of people coming out and not actually having talent. But in my family I was always supported in whatever I wanted to do. It was just important that I finish high school and not work before that.”

Some advice she had gotten before she started out isn’t just reserved for famous children, but can apply for anyone, anywhere. She attributes career success and longevity to a little thing called integrity.

“The most important thing I realized early on is that you can’t worry about what other people think of you—you have to make yourself happy. Stay true to your integrity and if you’re doing something that you feel like doesn’t represent your integrity, speak up. You have to say that. If you’re doing something that doesn’t make you feel good, you probably shouldn’t be doing it.”

In the interview she says how much she admires Scout for being so “gutsy” and standing up for something she believes in, echoing exactly what she expresses above. It seems activism and speaking up runs in her family, because Rumer has some thoughts about photoshop, and how it affects the body image of others girls.

“There were these photos from the [Franziska Fox] lookbook I shot that were Photoshopped. They Photoshopped my face and my body, and I wasn’t okay with it. I didn’t approve it. I was like, ‘You know what? That’s not the kind of thing I want to be putting out there.’”


Yikes! That body doesn’t even look human! Perhaps this brand ought to fire their digital retoucher. Rumer speaks about the importance of representing real women’s bodies in the media, fashion and advertising, which is still something of an anomaly in these industries.

A recent AdWeek panel titled “Fem-vertising: Women Demand More From Brands,” showed that advertising which caters to women, rather than making a profit off their insecurities actually yield better financial returns for brands. Umm, duh! We’ve seen how successful brands like Dove, Pantene, Always, and Under Armour have marketed campaigns encouraging women to love, rather than dislike or try to change, their bodies. And the results speak for themselves:

femvertising-adweek femvertising-adweek

It seems the advertising industry are the very last people to catch on, which is why social media and blogging has become a popular source for sharing information and creating content; it it generated by everyday people and they are sick of waiting for industries to listen to what they want!

Rumer Willis echoes the exact notion that the industry is finally realizing: that we shouldn’t be made to feel like we need to change ourselves to gain happiness.

“Girls who look at this shouldn’t feel like they have to change themselves or have some weird ideal that you have to be Photoshopped to look good or look perfect,” she said.

“I really want to set a good example. I like that my sister did that [because] you have to be accepting of who you are and what you have going on. I learned an interesting lesson from all this and I have to be much more specific and say, ‘Look, this is who I am. If you want me to be a part of what you’re doing, these are the things I live by.’ Don’t slim my arms down–I worked really hard to get them to look this strong.”

Ah yes Rumer, from your mouth to the the advertising executives’ and fashion industry’s ears!




One Comment

  1. Pingback: We All Need To Stop Bullying Ourselves & Being Cruel To Other Women, Says Rumer Willis

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