Youtube Launches International Women’s Day Campaign To Empower Girls


If you could go back in time and give your younger self some advice, what would it be? That’s the question Youtube is asking girls this International Women’s Day. March 8th is an annual celebration where women around the world can come together and celebrate how far we have come, and find ways to move forward.

The social media platform have launched an awesome campaign called #DearMe which is based around female empowerment. The video below features a slew of very popular Youtubers such as Michelle Phan Laci Green who share the advice they would give themselves if they could travel back in time.

The project isn’t just about what these women want to tell their younger selves, it is also about trying to encourage self-esteem and boldness in young girls today. These women are in a unique position of influence over millions of girls around the world, and their messages of positivity and empowerment can impact them like some celebrities or notable public figures may not ever be able to do.


“YouTube is a place where people can come together, share interests, relate experiences and offer each other support. From #ItGetsBetter to #ProudtoPlay, we’ve seen our community inspire and empower those in need of encouragement. Today, we’re asking you to do the same for girls who don’t have to face their problems alone,” writes Cathy Tang, Marketing Manager for YouTube in a press release.

“Remember being a teenager? At times it was tough, especially if you were a girl. The gossip. The bullying. The self-doubt. For many girls, the path to finding themselves was littered with doubt, uncertainty and pressure from all sides.”

Aside from the Youtube stars featured in this campaign, the world’s biggest video platform is also asking all of us to upload a video and share some words of hope and encouragement to other girls. We don’t have to have millions of subscribers or followers, we are ALL influencers in our social circles.


Without realizing it, every day we leave a digital footprint where our friends on facebook, twitter, Instagram and other networks see what we post and make a subconscious assessment about our character. We could choose to use that space on the internet for good or for other things. We may not even realize the impact we have, but Youtube is reminding us that it starts with two words: Dear Me.

MSNBC reports that so far there are women from all over the world who have uploaded videos. Actress Felicia Day, New York City First Lady Chirlane McCray, Hong Kong socialite Gigi Chao (a lesbian who made headlines in 2012 when her billionaire father offered $65 million to the man who could win her heart), and msnbc host Abby Huntsman.

“Every one of us has our own insecurities, even the people you least expect,” Huntsman said about her #DearMe video titled ‘The Only Person You Can Be Is Yourself’. “It’s up to us to help this next generation who is beaten down by bullying not to just accept who they are, but also to love who they are.”


Here is the full list of Youtubers who participated in the campaign video (below) and next to their names is the link to their own individual #dearme videos they posted to their respective channels.

We love that there is a such a diverse range of women represented here from all walks of life, all races, and all over the world. It is yet another reminder that we are all closer and more alike than we think, despite barriers of language, culture and background.

So if you were to give advice to your younger self, and other young girls around the world in honor of International Women’s Day? What would you say?

Hannah Hart:
Laci Green:
Felicia Day:
Michelle Phan:…
Lindsey Sterling:
Lilly Singh:
Bunny Meyers:
Hannah Witton:…
Magali Vaz:
Issa Rae:
Rosianna Rojas:
Chesca Leigh:
Gigi Chao:
Lucy and Lydia:…
Sherry Shroff:
Rebecca Brown:
Grace Helbig:
Brittani Louis Taylor:
Ashley Sander:
Shruti Anand:
Nadine Sykora:

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