With a large and growing landscape of parenting podcasts and the data showing Kids and Family is the most popular genre of podcasts for women especially (79%) over True Crime (63%), there are a plethora of titles to subscribe to for the best parenting advice on raising good little humans. But what about the conversations focusing on the adults?
To answer the question many parents often ask – “who is raising us?”, is a new podcast launching September 9 called ‘Raising Us‘ from A Kids Co., the acclaimed media company and creator of the bestselling A Kids Book About series. ‘Raising Us’ is hosted by Elise Hu, journalist, author and podcast host best known for hosting TED Talks Daily and Forever 35.
Turning the spotlight toward the adults raising the kids, ‘Raising Us’ aims to help grown-ups navigate the real-world questions kids are already asking like “Why are some people treated unfairly because of their skin color?”, “Why is my body starting to feel weird?”, and “Why do we have to follow laws if we didn’t choose them?”.
‘Raising Us’ follows the rhythms of the school year with episodes timed to seasonal moments, historic anniversaries, and current events. The show blends expert-backed insights with real, lived experiences featuring trusted doctors, educators and purpose-driven public figures who bring meaningful stories and perspectives to every episode.
Founder and author of ‘A Kids Book About Racism’, Jelani Memory said, “From day one, our mission has been rooted in trust, trusting kids to ask big questions, and trusting grownups to show up with real answers. That’s what ‘Raising Us’ is all about.”
Alongside the show, A Kids Co. will offer curated reading lists from its bestselling ‘A Kids Book About‘ series, downloadable Conversation Starter Kits, and other family-friendly tools to help listeners turn every episode into action at home.
The first episode focused on fatphobia and body image, featuring model and activist Tess Holliday and journalist Virginia Sole-Smith. Upcoming episodes will explore timely, complex topics like neurodiversity, puberty, and democracy, with guests including actor and author Lake Bell, pediatrician and advocate Dr. Cara Natterson, and educator and author Sharon McMahon.
Subscribers will also hear from other voices like W. Kamau Bell, Negin Farsad, Baratunde Thurston and Jason Reynolds. ‘Raising Us’ gives grown-ups the tools to learn, reflect, and then lead meaningful conversations with kids. Because understanding the world is the first step to helping kids make sense of it, too.
As Elise Hu stated in a press release, “Every time we show up for our children, we’re not just raising thoughtful kids, we’re raising us too.”
Subscribe and listen to ‘Raising Us’ on Apple Podcasts, Spotify or wherever you get your podcasts. Get familiar with the work of host Elise Hu, and check out all the resources available from A Kids Co.
